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About us 

Pac4Portugal is a brand that was established in 2015 to deliver our core "Personal Service, Local Knowledge", through our Carvoeiro Villa Rentals 

Personal Service, Local Knowledge

Our Vision

To create a portfolio of exclusive luxury villa rentals in the Algarve, as well as enhance our clients experiences and knowledge of Portugal. At Pac4Portugal we are bringing together like minded businesses to help achieve our vision.

Our Mission

At Pac4Portugal, our mission is simple, to provide our clients with comfortable, stylish and fully equipped, legal vacation homes in great locations.  Whether you are here for a family reunion, romantic getaway or a corporate retreat, we are committed to making your stay smooth, enjoyable and stress-free with personalised service and local knoweledge at every step. 

Values

Excellence

Comfort

Personalisation

Integrity

Memorability

A Bit of History

Pac4Portugal began as PAC (Portugal) Ltd, aiming to provide better services for its clients. Our property rental business was established in February 2006 through the www.villa-in-carvoeiro.com website, which helps numerous property owners advertise their properties in ways that many other companies do not.We are always improving our personalised service, as shown by customer feedback on our website and in our conversations.

 

In April 2008, www.villa-in-carvoeiro.com was incorporated, and it is now part of PAC (Portugal) Limited. In 2015, Pac4Portugal.com became our first portal that showcased our property portfolio, along with our extra services and future projects, all in one place.It continually evolves as we do. During COVID times, we designed Carvoeiro Villas (retired 2025) as a booking and information site, but in 2022, we discovered it could not offer the elements we wanted to move forward more efficiently. In 2022, Carvoeiro Rentals was started and is now the official website to directly and securely book our Carvoeiro rental villas.With these objectives in mind, we have decided that Pac4Portugal will showcase our rental villas, promote our services, and be a more informative website.

 

In 2014, Alex and Fernando met each other through the construction of Casa Filarte, and they soon realised they both had common goals they wished to achieve.In 2015 they launched their own management company and have been recognised very quickly for their service with their owners.They have already built and started renting Villa Mediterrâneo, Villa Atlantica, Villa Maritiama, and, in 2026, Villa Carvoeiro.

About us
Carvoeiro Rentals Signature Add-ons 2
Why PAC Portugal and Pac4Portugal?

 

PAC is simply Alex's full name, but he never uses his first name, Paul Alexander Cracknell.

It has always been considered a business to offer services and products throughout Portugal.For the first 10 years we have been mainly focused on rental properties in the Carvoeiro area, where we have the greatest knowledge.In the past, we offered secluded villas and experiences in the Algarve, primarily in the western and northern regions; however, we currently have no projects or villas available in those areas.

 

After Alex met Fernando Cabrita, in 2014, one of the first business partnerships was developed under the brand.Alex and Fernando shared a common enthusiasm and felt it was a natural progression to bring their energy, service and business skills together to expand Pac4Portugal to a greater potential.

 

We continue to bring together like-minded businesses with a common goal to bring quality with personal service and local knowledge to our clients. We are now not limited to the Algarve, as we have reliable, like-minded people working in Lisbon and further north to help promote Portugal and our ethics.

The Team Behind Our Brand
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Director of Pac (Portugal) Ltd

(Paul) Alex Cracknell

Responsibilities

Villa Rental Agent

Property Manager

Signature Add-on & Concierge Services 

Timeout

Exploring Portugal

Music concerts

Portimonense SAD

Fernando Cabrita - Builder.jpg

Director Atriosmouricos Lda

Fernando Cabrita

Responsibilities

Constructor

Renovations

Property Management

Timeout

Singer in a band

Harley Davidsons

Exploring Portugal

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Freelance SEO & Digital Marketing Analyst

Shahina Sultana

Responsibilities

SEO Strategy & Execution Content Creation & Management 

Social Media Management 

Timeout

Quality time with family, Learning about Portugal

Balance and Wellbeing

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Private Chef

Chef Francesco

Responsibilities

Private Catering

Pop up Kitchens

Signature Add-ons &

Concierge  Services

Timeout

Exploring Portugal

World Cuisine

Family and Dogs 

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Private Tour Company

Roman

Responsibilities

Private Tours of Portugal

Travel Guide

Signature Add-ons &

Concierge  Services

Timeout

Exploring Portugal

Time with Family

Eating out with Friends

Carvoeiro Rentals Concierge Services.png

Client Experiences

Various Partners

Responsibilities

Transfers & Tours, Car Hire

Experiences

Signature Add-ons &

Concierge Services

Timeout

Exploring Portugal

Marketing the future

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We continue to work endlessly on promoting our brand and services both through traditional methods and more innovative ways.  

  • Our own dedicated websites

  • Regular Blog posts

  • An active Search Engine Optimisation Programme (SEO)

  • Social Media, including Facebook page, Twitter, Instagram, Pinterest, Google+, Tumblr, Linkedin

  • Networking locally and through professional networks

  • Signage on projects, new builds, management properties, and concierge experiences

  • Pus lots more in the pipeline

We are continually looking to improve our personal service and local knowledge.As part of this ongoing process, we keep all our current and potential clients up-to-date with the places we explore and what may be on. You can see these on "Our Time Out!" and also in our monthly newsletter.

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